000 01278pam a2200361 a 4500
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003 OSt
005 20250823191818.0
008 981028s1999 njua b 001 0 eng
010 _a 98049946
020 _a013676875X
035 _a3563119
035 _a(DLC) 98049946
040 _aDLC
_cDLC
_dDLC
043 _an-us---
050 0 0 _aHD9981.5.L68 1999
082 0 0 _a658.8
_221
100 1 _aLovelock, Christopher H.
245 1 0 _aPrinciples of service marketing and management /
_cChristopher Lovelock, Lauren Wright.
260 _aUpper Saddle River, N.J. :
_bPrentice Hall,
_cc1999.
300 _axvii, 414 p. :
_bill. (some col.) ;
_c29 cm.
336 _atext
_btxt
_2rdacontent
337 _aunmediated
_bn
_2rdamedia
338 _avolume
_bnc
_2rdacarrier
504 _aIncludes bibliographical references (p. 388-396) and index.
650 0 _aService industries
_zUnited States
_xMarketing.
650 0 _aService industries
_zUnited States
_xManagement.
700 1 _aWright, Lauren.
906 _a7
_bcbc
_corignew
_d1
_eocip
_f19
_gy-gencatlg
942 _2lcc
_cBK
_n0
999 _c3232
_d3232